Abiti da Tango argentino,
unici e per ogni occasione.
Ribbon cutting today at the Mosè Bianch1 13 store in Milan, where Ineditotango with a fashion show of his prestigious clothes will inaugurate the new corner at the Milanese store.
The Friulian Maria Sole Salvador, founder and soul of the brand never stops, as she explained in this interview with Il Quotidiano FVG.
She tells us how she was born in her experience in fashion?
«I have always had a natural creative predisposition for drawing, which I deepened by graduating from the Academy of Fine Arts in Venice. During those years I attended a monographic course on the “Non-dressed dress” from there began my particular interest in fashion. After the Academy I enrolled in a course in “Fashion Design” in Milan at the “Domus Academy“, starting my career as a fashion designer at prestigious Milanese stylistic studios. Then I worked in well-known Italian fashion companies as a style and product manager, from prêt-à-porter, to the sportswear, informal, casual clothing, up to the world of jeans. In 2010 I thought of “getting on my own business” and making the big leap».
Why “Ineditotango”?
«The idea comes from the combination of a long experience in fashion-style and the passion for argentine tango, each dress is unique. one is different from the other, the handmade finishes enrich the value of the dress, and make it so unique and special».
Today Ineditotango opens a new corner in Milan. How is retail growing in this direction??
«The distribution focus of the brand will be on this type of space, dedicated exclusively to the sale of our garments housed in the Mosè Bianchi 13 store, which is located in Milan at number 13 of via Mosè Bianchi, and he will join that of Turin at the prestigious Tangosolar in via Parma 29/B, who has selected Ineditotango as its exclusive brand and that is giving us excellent sales satisfaction».
What are the strategic countries??
«Beyond the Italian customers who appreciate and buy my product, I am managing to establish a relationship with Austria where, thanks to the new project with a large school in Vienna, Ineditotango is supplying several items from the collection, then to follow there is Germany and France where interesting collaborations are being born».
How important is the web??
«The site www.ineditotango.com has just taken off and it is still premature to make evaluations. However, I can say that customers see the garments on the internet and call to make orders by choosing the colours of the clothes».
